The Brand Concepts IPO date has been confirmed from December 29, 2017 and ended on January 2, 2018.
Using an IPO, Brand Concepts is seeking to raise Rs 12.62 crores. Its price is ₹45 per share. The minimum lot size for an application is 3000 Shares. The minimum amount of investment required by retail investors is ₹135,000.
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Bidding Dates
Dec 29-Jan 2
Price Range
₹45 per share
Face Value
₹10 per share
GMP
₹833.70
Brand Concepts IPO GMP
The Brand Concepts Limited IPO GMP is ₹833.70.
IPO Overview
Brand Concepts’ initial public offering (IPO) has a set price of Rs 12.62 crores. The IPO auction for Brand Concepts began on December 29, 2017 and closed on January 2, 2018. On January 10, 2018, the shares were listed on the NSE SME. The IPO price for Brand Concepts is ₹45 per share. A lot size of 3000 shares is required for an application. Retail investors must make a minimum commitment of ₹135,000.
The company has 12 EBOs and 10 MBOs spread around the country in over 16 locations. Aside from the dealer distribution network, the company’s items are also sold in large department stores and on e-commerce websites.
Brand Concepts IPO Details
| IPO Date | December 29, 2017 to January 2, 2018 |
| Listing Date | January 10, 2018 |
| Face Value | ₹10 per share |
| Price | ₹45 per share |
| Lot Size | 3000 Shares |
| Total Issue Size | 2,805,000 shares (aggregating up to ₹12.62 Cr) |
| Issue Type | Fixed Price Issue IPO |
| Listing At | NSE SME |
| Market Maker portion | 147,000 shares |
Brand Concepts IPO Lot Size
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 3000 | ₹135,000 |
| Retail (Max) | 1 | 3000 | ₹135,000 |
Brand Concepts IPO Listing Details
| Listing Date | January 10, 2018 |
| BSE Script Code | |
| NSE Symbol | BCONCEPTS |
| ISIN | INE977Y01011 |
| Final Issue Price | ₹45 per share |
Company Profile
Brand Concepts Limited, founded in 2007, is a brand and product development business situated in Mumbai, India. Brand Concepts is a Multi-Brand Retail firm for licenced fashion and lifestyle brands in the Travel Gears sector, including Luggage Trolleys, Backpacks, Small Leather Goods such as Belts & Wallets for Men & Women, Women Handbags, and Lifestyle Accessories. The company represents (as licenced brands) a diverse range of international and domestic brands such as Tommy Hilfiger, HEAD, AND, and Global Desi. Brand Concepts holds the exclusive
Tommy Hilfiger franchise as well as trademark licences from HEAD, AND, and Global Desi. Sugarush and The Vertical are two of Brand Concepts’ in-house brands. The company sells its items in retail through its owned/franchised exclusive brand outlets (EBOs) and multi brand outlets (MBOs).
Registrar Info
| Name | Bigshare Services Pvt Ltd |
| Phone number | +91-22-6263 8200 |
| Email ID | ipo@bigshareonline.com |
| Website | ipo.bigshareonline.com |
Contact Details
| Name | Brand Concepts Limited |
| Phone number | +91-731-4223000 |
| Email ID | swati.gupta@brandconcepts.in |
| Website | brandconcepts.in |
IPO Strenghts
- Experienced promoters and a competent management team.
- Well-established relationships with a loyal customer base.
- Access to markets worldwide, enabling global reach.
IPO Weakness
- Heavy reliance on customers based in the United States.
- Need to adhere to multiple laws and regulations in these countries to ensure compliance.
- Competition from other players in the market.